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Abstract:When you're watching a car commercial, the vehicle you see might not look anything like the one that was used during filming.
{1} Blackbird是一款没有车窗或车身面板的小型车,就像“数字特技车”一样。导演可以使用Blackbird - 由视觉特效工作室The Mill创建 - 同时拍摄汽车广告并以数字方式覆盖后期制作中广告宣传的车辆外观。黑鸟的宽度,长度和悬架均可调节,因此可以支撑宽广各种各样的车辆。访问Business Insider的主页了解更多故事。当您观看汽车广告时,您在电视或电脑屏幕上看到的车辆看起来可能与拍摄期间使用的车辆不同。这是因为一些汽车广告使用黑鸟,一辆没有车窗或车身面板的小型车,就像一辆“数字特技车”,一位从事汽车广告工作的电影摄影师斯科特谢泼德说,但他自己还没有拍摄黑鸟。更多:我们开了31,000美元的日产汽车Altima看看它是否准备好迎接本田雅阁和丰田凯美瑞。这是我们的判决。导演可以使用黑鸟 - 由视觉效果工作室The Mill创建 - 同时拍摄汽车广告并以数字方式覆盖在后期制作中广告的车辆外部。 Blackbird的宽度,长度和悬架都是可调节的,因此它可以适用于各种车辆。 The Mill还创建了一个增强现实应用程序,允许导演在拍摄商业广告时看到Blackbird的CGI外观可能会是什么样子。“你可以将这款车设置为匹配奥迪A8或其他东西,然后你就可以驾驶它是实时的,然后用CGI重新进入,并在它上面盖上一辆汽车,”Shepard说。根据The Mill的网站,“普通人永远不会知道这是一辆CGI汽车。”Blackbird已用于雪佛兰Equinox和GMC Terrain的商业广告。 Shepard表示,Blackbird还用于电视节目和电影,以复制在某些情况下拍摄风险很高的昂贵汽车。“你不会去看看迈克拉伦赛车通过,我不知道,洛杉矶中南部地区经历了坑洼和跳跃,但你可以用这台钻机做到这一点,而不会牺牲一辆价值50万美元的汽车,”谢泼德说。 > {1}{0}{1}
The Blackbird is a small vehicle without windows or body panels that works like a “digital stunt car.”Directors can use the Blackbird — which was created by The Mill, a visual effects studio — while filming a car commercial and digitally overlay the exterior of the vehicle being advertised in post-production.The Blackbird's width, length, and suspension are adjustable, so it can stand in for a wide range of vehicles.Visit Business Insider's homepage for more stories.When you're watching a car commercial, the vehicle you see on your television or computer screen might not look anything like the one that was used during filming.That's because some car commercials use the Blackbird, a small vehicle without windows or body panels that works like a “digital stunt car,” said Scott Shepard, a cinematographer who has worked on car commercials, but has not filmed the Blackbird himself.Read more: We drove a $31,000 Nissan Altima to see if it's ready to take on the Honda Accord and Toyota Camry. Here's our verdict.Directors can use the Blackbird — which was created by The Mill, a visual effects studio — while filming a car commercial and digitally overlay the exterior of the vehicle being advertised in post-production. The Blackbird's width, length, and suspension are adjustable, so it can stand in for a wide range of vehicles. The Mill also created an augmented-reality app that allows directors to see what the Blackbird's CGI exterior might look like while filming a commercial.“You can set this car up to, say, match an Audi A8 or something, and then you can drive it in real time, and then come back in with CGI and mask a car on top of it in motion,” Shepard said. “The average person would never know that that was a CGI car.”The Blackbird has been used in commercials for the Chevrolet Equinox and GMC Terrain, according to The Mill's website. Shepard said the Blackbird is also used for TV shows and movies to replicate expensive cars that would be risky to shoot in some situations.“You're not going to get a McLaren racing through, I don't know, South Central Los Angeles going all over potholes and jumping, but you might be able to do it with this rig without sacrificing a half-million-dollar car,” Shepard said.
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