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Abstract:Binance's fiat-to-cryptocurrency payment service, Binance Connect, is set to discontinue operations following the exchange's decision amidst evolving market dynamics and provider-related issues.
Formerly known as Bifinity, Binance Connect facilitated businesses in executing crypto payments through application programming interfaces (APIs). During its launch in 2022, the platform enabled transactions involving over 50 digital currencies worldwide, extending its services to encompass popular payment channels like Visa and Mastercard.
During its initial introduction, the President of Binance Connect, Helen Hai, emphasized the increasing need for enhanced fiat-to-crypto on-ramps in light of the expanding crypto and Web3 economy, aiming to bridge the gap between conventional finance and the decentralized and centralized crypto sectors. She expressed Binance's overarching vision to enhance global financial liberty.
Unfortunately, Binance Connect is set to end its operations on the upcoming Wednesday.
The spokesperson elaborated that the decision to discontinue this arm of the business was part of Binance's regular evaluation of its array of products and services, illustrating the exchange's adaptive business strategy that aligns with the dynamic shifts in market demands and user preferences.
In a notice published on Tuesday via Biswap on X, a decentralized exchange operating on the Binance Smart Chain, it was disclosed that Binance had made the challenging choice to deactivate Binance Connect due to the cessation of support for the underlying card payments service by its provider.
Biswap highlighted that this move resonates with Binance's strategic focus on its core functions, and it detailed the plan to deactivate Binance Connect on its website at 01:00 PM UTC the same day.
This latest development follows a sequence of events where Binance lost the backing of Paysafe Solutions, its euro banking partner, a few months prior. Paysafe Solutions communicated its decision to cease support for the Single Euro Payment Area (SEPA) for Binance from September 25, 2023. This step was in response to concerns raised by the UK's financial regulator, the Financial Conduct Authority, pertaining to Binance's utilization of the nation's payment network, as reported by Finance Magnates.
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